The Rockies Award Show highlights the best creative advertising work completed during the previous year. It is the largest creative ad show in the State of Idaho and is an official event of the Idaho Advertising Federation. Any individual, student, agency, and/or business with a clever tagline or well-executed advertisement may enter the competition.
Visit the Rockies Award Show Page for more details.
Your 2025-2026 Rockies Judges
Jason brantly
Co-Founder and Executive Creative Director
Mollycoddle Agency
“The consumer is not a moron. She is your wife.” - David Ogilvy
Jason Brantly lives by such words. He’s a creative director who believes that “people don’t read advertising, they read what interests them.” (That’s another Ogilvy quote.) Advertising should be engaging, endearing, informative and most of all, intelligent. Even if it’s humorous, off the wall or different. The work Jason has been associated with, or penned and art directed himself, is always simple and smart. No matter the client. No matter the agency.
Jason is currently Co-Founder and Executive Creative Director of Mollycoddle, a full- service ad agency with offices in Philadelphia and Houston. Before moving to Philadelphia, Jason held senior creative positions at several renowned agencies, including J. Walter Thompson in Houston, Leo Burnett in Dallas, The Richards Group in Dallas, and Y&R in Austin.
Don’t let the Texas roots fool you. His work has been recognized on national and international stages, appearing in Communication Arts, The One Show, and The Art Directors Club. He has earned National ADDY Awards, Clio Awards, and a Silver in the prestigious British D&AD Show.
A strong advocate for the creative community, Jason is an active member of the AIGA and the AAF, and currently serves as an Advisor on the Board of Directors for The Philly Ad Club.
Jessica is an associate creative director based in New York City. She has been wielding words since iPod Minis were cool the first time. She's worked for large and small agencies in New York City, Chicago, and Detroit, as well as in-house for brands like Shinola and Seed Health. Her client roster has included Google, Verizon, Mondelèz, Royal Caribbean, Colgate, Jim Beam, Happy Family, Organic Valley, and The New York City Marathon. Additionally, she is a screenwriter and director who has studied at UCLA Extension and The New School.
Gary is an internationally-renowned (in his own mind) Group Creative Director in Chicago. He's led creative on Porsche, Edward Jones, the Alzheimer's Association, Nintendo and many more. His work has been recognized by the One Show, Communication Arts, the Effies, Webbys and FWA. His recent activation for Tropicana netted 1.6 billion impressions, but 1.5 billion of those were from Gary.
He's happy and proud to be judging the Rockies, but is uncomfortable talking about himself so much in the third person.